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The WOW Effect

We’re proud of all our work and would like to share some of
our particularly inspiring successes where our solutions for a
unique set of challenges left the client especially thrilled.

Atmospheric Tunnel - in Las Vegas for a JBL Festival at the Brooklyn Bowl. Layers and layers of sheer fabric work together to the illusion of volume.
Laser-cut fabric envelope guests at a JBL Festival
Layers of fabric create a passage way. You could see the artwork from all over the exhibit hall.
Tension-fabric scenic design tunnel entryway “Down the Rabbit Hole” for Cerbelli Creative, Alice in Wonderland corporate conference and event. These tunnels are installed around the escalator bank.
A customized fabric tunnel entryway “Down the Rabbit Hole”
The Originators Overhead atmosphere rental designs DIY
Rumbles Atmospherics rental products bring their own energy to an otherwise uninvolved space.
Stretch Fabric Shapes as a DIY rental, the event producer and production company installed.
Rental stretch fabric shapes in this case archways that allow you a focal point entryway.
Shade structures are utilized d in AZ, to provide relief from the hot sun.
A series of CrossWay Arches, spaced evenly apart, suggest a tunnel entryway. These ready-made rentals define the pathway, creating a smooth traffic flow.
A series of CrossWay Arches, spaced evenly apart, suggest a tunnel entryway. These ready-made rentals define the pathway, creating a smooth traffic flow.
This custom design for GPJ, George P Johnson is created from 30 layers of white sheer fabric, saturated with light from many LED tube light fixtures.
This Giant Tree centerpiece of a conference town hall, catches your eye and lead guests through the visual experience.
Dramatic Centerpiece created from sheer fabric
Projection on our 60’ long fabric SeeShell Tunnel - rented in 20’ sections, we zip them together. Using moving lights, LED’s and digital projection mapping was designed well by the event producers and production designer.
Fabric Tunnel Entrance With Dramatic Lighting
Atmospheric dramatic entryway making an entrance so alluring and mysterious that your guests can’t resist going in, ready-made fabric structures spark a first impression sets the tone for things to come.
Clustered overhead and appearing gravity-free, Atmospherics serve as a visual landmark, bringing focus to entry into a vast ballroom.
A huge sporting event n NYC tapped The Originators to run 140’ of SeeShell Tunnel to hid the unsightly parking lot on the way in and out of a high-end press-only special event
Limitless extra-long fabric Tunnel
Wherever you set up ARCHES, people LOVE to walk though them. LOVE? Of course the bride and groom dig walking down the aisle and creating a Chuppa! What better way to create an aisle? A series of The Originators ARCHES!
Great graphics integrate well in a highly developed design.
The Serpentine SeeShell Tunnel curves inspired our client’s ingenuity with their signage – a series of complementary-shaped printed graphics highlighted the curved interior design.
AI drawn, built by us Originators!
AI drawn, built by us Originators! The FloraTrees in SoWa Power Station, Boston.
Layers of fabric creates this scenic entry tunnel
Atmospheric Tunnel - in Las Vegas for a JBL Festival at the Brooklyn Bowl. Layers and layers of sheer fabric work together to create the illusion of volume.
A garden grows on Wall Street – a series of custom, large-scaled, brightly-colored stretch-fabric blooming flowers drew attention to an IPO happening that morning.
Custom-made, large-scaled blooming flowers
Tension fabric scenic shade structures Stilted Chill at The Unicorn Festival
Tension fabric scenic shade structures Stilted Chill
The Serpentine SeeShell Tunnel’s exterior coils around the floor of Bespoke San Francisco. The complementary arched shapes unify the space and bring a visual excitement to the Activation.
The Originators custom designed multi layer sheer fabric ceiling
Sheer fabric visual display generates a rhythm through the repetition of slightly different gentle curves.
The Originators Kinetic Bloom giant moving floral flower blossoming sculpture
A dramatic, animated blooming flower centerpiece, this kinetic fabric structure is rigged with computer-controlled winches designed to bring the flower to life.
The Originators light sculptures in an outdoor holiday lighting display
Immersive Environment with technology, light and form at the Philly Zoo for a family holiday light show experience featured our tension-fabric sculptures.
The Originators Fabric SeeShell Tunnel with projection lighting design
This 60' SeeShell Tunnel envelops guests and masks the unsightly, behind-the-scenes production gear
The Originators Stretch Fabric Tunnel shape, The SeeShell Tunnel with the Half-Shell Tunnel gives 20’ or more of coverage and have become an active backdrop for all events ALICE!
The SeeShell Tunnel is often an entry and backdrop for all events ALICE! at U-Mass Amherst #Alice in #Wonderland sent many down the #RabbitHole,
Drawing inspiration from light and space artist, James Turrell, a stretch-fabric and frame tapered cone provides a backdrop for a cosmetics film shoot.
This ceiling treatment, Torrential Rain is created from over 2000 strands of fringe hanging over the stairwell at INTER immersive art and digital installation in Soho NYC
Here is a close up of Torrential Rain, with over 2000 strands of ribbon like fringe.
The first fabric structure in outer space! An immersive escape room environment and maker space.
The first fabric structure in outer space doubled as an immersive escape room. An off-the-shelf solution.
The immersive Sea Shell for Glade’s, The Museum of Feelings, a pop-up experience in #NYC. The Originators interpreted and visualized the smell of the scent Hawaiian Breeze. As guests investigated the inside of a conch shell, a photo activation created a memorable take-away for this experiential event design and educational brand activation.
For Glade’s, The Museum of Feelings, an immersive experience, we created the inside of a conch shell
The Originators large-scale 3D fabric structures shapes Zig Zag in a cavernous space
Large-scale sculptures in a cavernous space
Undulating Fabric Overhead custom built for Delta thru Studio Butch
An Atmospheric, custom built for Studio Butch and their client Delta. Live experiential product promotion.
Clustered overhead and appearing gravity-free, Atmospherics serve as a visual landmark, bringing focus to central bar in a vast ballroom.
Wave forms created from layers of sheer fabric
On a beautiful Art Basel Miami day, we installed Flat White - for a group of Harvard Architecture and Design graduates, through one of our fav full service creative production houses, Chemistry Creative. This art installation was created with a series of the sheer fabric techniques that we developed for our series, Atmospherics. So fun to work out-of-doors on immersive sculptural environment.
An installation of sheer walls for Art Basel Miami
These lightweight strips of fabric and frame come in a variety of shapes and sizes. Here, a cluster become the dramatically-lit bar backdrop.
Stretch-fabric and frame backdrop rental
An otherwise uninvolved space in a mall comes to life with a dramatic grouping of large-scale butterflies – repurposed wooden fans enveloped by custom-printed stretch-fabric. Hillsdale Shopping Center, Spring Decor
For a retail holiday flagship in Rock Center, NYC, The Originators created hot air balloons, with their robust shape.
Hot air balloons at a flagship toy store in NYC
This off-the-shelf rental Arctic Chill creates a centerpiece for the Amazon tv show, Transparent.
Production designers hired our sculpture for a tv show
Three Dimensional Architectural Ceiling Decor with dramatic lighting
One TON of fabric and frame hangs in this ceiling treatment. Sculptural shapes of form this dramatic, versatile ceiling treatment.
We are the original spandex specialists, hence our name, The Originators. This large scale lycra stretch fabric installation, created visually exciting entryway to a high school auditorium.
Stretch fabric shapes create an art installation
Stretch Fabric Costume with projection, The Belles, originated by us and have become a staple in the event industry. Formerly known as The Hourglass Diva, this performance art costume inhabited by a dancer is always a hit.
The Belles, originated by us and have become a staple in the event industry. The abstract sculptural costume is a performance art. Lighting and a backdrop create “quiet” visual interest and help your guests breakout into spontaneous conversation.
Over 200 ready-made Circles dot the WB Studios’ NYC Backlot. A mix of sizes and colors add pizzazz in an unexpected way.
Over 200 ready-made Circles dot the WB Studios’
A “Floral Bouquet” and “Petals” float in space, lending an air of excitement and wonder to a ballroom. Well-placed lighting brings these structures to life.
Bouquet - High above the guests, giant flowers enhanced by light, bring the ceiling to life. Seen at a Fortune 500 sales event with Empire Force
Custom stage set design Pitch Perfect, a major motion picture.
Major Motion Picture, Pitch Perfect, custom built stage set
Over your Dance Floor, as a Stage Set, or an Entry way, The Originators Atmospheric rental designs allow you to DIY or bring us in for installation. Either way, we make you look good!
Over a Dance Floor in Mexico, the Originators Atmospheric rental designs allow you to DIY or bring us in for installation. Either way, we make you look good!
Beautifully lit fabric elements catch your eye and lead guests through the visual experience. These instagrammable moments automatically create photo opportunities. The fabric glows from afar, beaconing your guests.
Beautifully lit fabric elements catch your eye and lead guests through the visual experience. These nstagrammable moments create photo opportunities. The fabric glows beaconing your guests.
Free-standing stretch fabric S-curve wall defines and divides a gallery space with a sculptural WaveLength Wall. Available for rent and customization.
Tension fabric portable free-standing WaveLength Wall
Pop-up fabric element added a visual element and offered privacy for the sound recording booth.
Stretch fabric audio booth for a Sony immersive pop-up
“Ice Chips” – the Skater’s Club of Boston – the longest running ice show in America wanted a memorable, photogenic stage set that had the proper scale, presence and excitement for their arena show. A series of rental structures were the perfect solution.
A large-scale stage set for a Boston arena show
Build brand awareness in a most unexpected way. Two 20’h Arches cross to form a Valentine’s Heart so Hallmark could commemorate one of their biggest days of the year.
Custom Printed Scenic Arches at Vanderbilt Hall
Free-standing Fabric Structure Entry Arches for the MFA at The Marriott Marquis in NYC, produced by Sequence Events.
A nesting of tunnel-like arches envelope an escalator, immediately capturing the imagination of guests as they’re transported to another environment.
A series of undulating, free-standing Arches create an entry that attracts a crowd. Clearly something special is going on in there! Thanks Empire Force Events Jaclyn Bernstein.
Undulating Waves at a large Ballroom Entrance
Green Screen Background - Video technology demands a green screen. Especially one with a gentle curve, that’s free-standing, and seamless.
Custom Wave Wall green screen for a broadcast
JUMP FOR JOY at the Atmospheric Tree. Layers of fabric float to create a centerpiece for a sales event interactive town hall space - Las Vegas for Arbonne.
Instagram-worthy Fabric Centerpiece at a conference
Atmospheric Tree - Layers of fabric float to create a centerpiece for a sales event interactive town hall space - Las Vegas for Arbonne.
This clever client’s trade show booth included a rental of our Half-Shell Tunnel with a great lighting design and floral decor.
Lighting on a 10' tunnel for a trade show environment.
This corporate client smartly created a lighting design including moving lights, LED’s and projection mapping which allowed for a multitude of looks over the three day conference.
Fabric Structure tunnel entryway with lighting
Check this projection on a 60’ long Fabric Tunnel - our SeeShell Tunnel rented in 20’ sections, seen here zipped together.
Fabric Structure tunnel entryway with lighting